Activity Recommendation | FHW Invites You to Discuss "New Retail" in Guangzhou on September 8th!
When asked about their business, many new ventures reply: "what we are doing is new retail!" So what is new retail? What is new about it?
Ali's Strategy of New Retail
Since Ali came up
with the term in 2016, "new retail" has become a hot topic. As the
retail market is the main outlet for imported food, the appearance of new retail
has brought along new growth factors for the whole industry. In the recent two years, Ali has been
building its new retail network.
The "Tmall Supermarket
One-Hour Circle" covers thousands of "Tmall communities";
The world's first
Tmall smart baby-care room was established at Yintai, Dahongmen, Beijing;
4500 smart brand stores
are connected online and offline;
Freshhema
penetrates the whole country and it will open more outlets in 2018;
Promoting “Integrated
Travel in Beijing”, Amap will mark every new retail
scene in the future…
According to the
New Retail Industry Development Trend Report 2018, the Chinese new retail
market size is 3.894 billion Yuan and it will reach 1.800 trillion Yuan in
2020, showing huge potential of the market.
The Interaction of New Retail and Imported Food
Before Ma Yun put
forward the concept of "new retail", imported products were a hot trend
in China. But in recent years, due to counterfeits and falsification in the
industry, imported food became less popular. After the introduction of the
concept, many new retail businesses have appeared, such as Onion Mall and
Xiaohongshu (They are developing a social network retail mode), and Netease
Yuanxuan (It focuses on scenario consumption), which has boosted integrative
development of consuption and brought along new opportunities for the imported
food market. With effective selection of high-quality products and innovative
brand marketing methods, new retail brings a sense of participation and lets
consumers regain confidence in imported food.
A new round of
upgrade for retail enterprises is around the corner. What are the new tricks of
new retail? How can retail enterprises keep up the the times? And how will
traditional enterprises transform? At the "2018 Imported Food Development
Forum and New Retail Forum" held on September 8th, we will talk
about "new retail" with you.
Invitation
Imported Food in the New Retail Era
Speech + Seminar + Free Communication
Conference & Forum Area , Hall 8.1, Area A, China Import and Export Fair Complex.
14:00 – 16:00, September 8
Rundown
14:00-14:30
Sign in
14:30-14:50
Find new
opportunities and open a new path
14:50-15:30
Round-table
discussion: explosion and growth of new retail
15:30-16:10
Round-table
discussion: change and evolution of traditional retail
16:10-16:20
Interactive
Q & A
16:20-16:30
Group
photo & free communication
Good news! Scan
the following QR code and register, you can become a participator of the forum
for free and have face-to-face communication with big names! Hurry up! Register
together with your friends!